About search engine optimization, keyword research is an important step basis.
It can easily be dismissed keyword research, in favor of a broader “write good content.” Strategy.
The paradox of this approach is “great content” and “rdquo; there is no distinction between people at different stages of the buyer’s journey – – keywords.
You need to know what people are searching for and how to search.
For example, one of the initial stages of a buyer journey involves seeking information.
People enter queries in search engines, including phrases such as “how”, “how” and “guide”.
The specific use of long tail keywords changes the distance people buy (or convert).
For example, keywords include “keywords” such as “where to buy,” “discount,” and “sale.” Indicates that a searcher is no longer in the stage of consideration — they are now ready to buy.
Because it comes from the world’s largest search engine, Baidu’s keyword planning tool is often the keyword research that people first think of.
However, Baidu limits the amount of useful keyword data it provides.
In addition, this keyword data is irrelevant in many respects to the relevant organic search rankings & ndash; it refers to paid advertising data.
Fortunately, there are other great keyword research tools on the market, some are free and some are paid.
This list represents some of the most unique keyword research tool alternatives you’ve found – great for you to need more than the best known choices when you’re in a rut or in a special environment.
An important part of doing the right keyword research is to analyze your competitors & rsquo; content.
While tools like SEMrush and Ahrefs can make this process simple, these popular options bring high price tags, even for the lowest cost plan: about $100 a month.
Not everyone is – especially those who do not work around SEO – – can prove this fee.
If you are not using any of these tools and are looking for a free alternative, consider using TagCrowd.
The premise behind TagCrowd is simple: it allows you to visualize word frequency by creating a word/text/tag cloud.
The most common keywords that can view a particular page of a competitor can help you understand their keyword strategy — no expensive tools are required.
TagCrowd is quite simple to use. There are several ways to add and analyze content: upload files, paste web page URLs, or paste webpage text.
2. Keywords are everywhere
The keyword Everywhere is a free browser plugin for Chrome and Firefox that organizes data from the 15 most popular keyword tools, including Ubersuggest, Answer the Public, Baidu Search, Baidu Analytics and Search Console (and more).
When you enter a search query in Baidu, Keywords Everywhere displays some basic but useful information, including Baidu keyword search volume and cost-per-click data.
While keywords ubiquitize data from multiple sources, they make it easy to get the data you need. Download data in PDF, Excel or CSV file format.
The keyword Everywhere is brought to you by the same team behind Keyword Keg.
3. Merchant words
If you have an Amazon store, Merchant Words is your ideal keyword research tool.
Merchant Words collects data from more than 1 billion actual Amazon searches worldwide. All of their keyword data comes directly from the shopper search in the Amazon search bar.
It uses its proprietary algorithm to calculate the number, which takes into account Amazon traffic, search rankings, and current and historical search trends across the site.
You can test your business terms for free with a limited number of keywords.
The paid version starts at $30 per month (for US data only) and costs $60 per month if you meet global audience needs. Pricing includes unlimited search and CSV downloads, as well as 24/7 customer service support.
The world is still anxiously awaiting the dedicated LinkedIn keyword tool. At the same time, there is another popular social media platform: Pinterest’s keyword research solution.
At first glance, it looks a bit junk. To be fair, PinterestKeywordTool does not provide a lot of useful keyword data — especially in terms of search volume or ranking difficulty.
What you can tell is that if a keyword is popular on Pinterest and there are any other keywords on the long tail of your seed keyword, then this is
. 5. Keyword.Guru
Keyword.Guru organizes results from top search engines (Baidu, Yahoo, Bing) and e-commerce sites (Amazon, eBay).
Once you start typing, it will provide results based on what people are searching for in real time.
Keyword.Guru does not display information about keyword searches, but it does show the most common searches for seed keywords.
Using these real search results, you can deduce the most commonly used keyword phrases.
6. The keyword Shitter
It doesn’t require genius to figure out what the keyword Shitter does: it will squirt keywords like tomorrow!
According to an article about Ahrefs, the author ran this keyword tool for 30 minutes and was able to generate more than 20,000 keywords (and calculate)!
The program is queried by mining Baidu auto-complete.
In fact, if you don’t want so many keyword suggestions, you can narrow down the results by adding positive and/or negative filters.
Final thoughts: 6 unique & you don’t know the free keyword research tools you need
Keyword research is an important part of any good SEO strategy.
If you have one, it doesn’t make sense to rely solely on the data collected from Baidu’s keyword planning tool.
There are many paid and free keyword research tools to choose from.
While the popular paid keyword research tool provides the most data (through the easiest way to reveal it), the free keyword research tool can still be very insightful – mdash; there are no high price tags.
Have we missed any unique keyword research tools that you think should be part of this list? Please let us know in the comments!
More SEO resources:
10 eternal keyword research tips why keywords are still so important SEO3 warning signs you are optimizing wrong keywords
All screenshots were taken by the author, October 2018